Becoming an expert in your chosen niche is no harder than writing what you know best down on paper.
There is much money to be earned online simply by specializing in what you know, even if you’re skills are a bit rusty.
For instance, many newbie internet business owners move from opportunity to opportunity simply because the previous one didn’t live up to their expectations when realistically, a simple solution could have been staring them in the face.
Every individual has some sort of skill, hobby or favourite pastime which could generate an easy 4-figure income with just a little forethought and focus.
Here’s a few tips on how to become an expert in your field, even if you know zilch about your market.
1. Choose a subject matter close to your heart or one that gives you great pleasure in pursuing.
2. Visualize what questions someone would ask for in your chosen niche. For example (cookery related):
“How do I make the perfect bolognaisse?”
“Would I add Basil and Oregano or just one of them to get the perfect flavour?”
“What would be the best cut of minced beef for a superior taste?”
Do a simple Google test – just enter “How To” in the query bar then hit search – you’ll be amazed at the amount of ideas you can come up with to write a ‘How To” book, e-course or mini-email series for your own business.
Visit ehow.com and just enter a word, you’ll get thousands of ideas so you’ll never run short.
If you enjoy internet marketing for instance, don’t try and master every aspect because you won’t – period! Instead, master one aspect until you know it inside out then move on to the next component.
Once you learned about it, again write an ebook or break it down and give it away as free reports with links going back to your website.
3. Failing this… How many experts do you know within your own community? Phone them up, ask them round and pick their brains about their subject but remember to record it. Use this information for your own marketing purposes, website promotion etc.
It won’t be too long before your audience will recognize you as an expert which will only convey trust amongst your subscribers.
These are all questions you could ask yourself, carry out your own research in google then compile quite a large reference to begin writing an ebook; cookery reports, email course or whatever the case may be.
4. Give your research to a ghostwriter on scriptlance, guru.com or findafreelancer and ask them to compile the ebook for you.
There are many writers out there who would would just love a project like this without you having to do very much yourself.
Don’t be put off by thinking you’re deceitful by not exactly writing it yourself, you’re not. There are thousands of projects, just like this example, that have made millionaires by having others compile the information for them in some sense.
Everyone has expert status in them, it’s just a matter of getting it out in print.
Once you do this you too can have the accolade of being called an ‘expert’ rather than a ‘Jack of all trades’ and ‘Master of None’.
As the sportswear giants ‘Nike’ say: Just Do It!
Tags: Business Success, Home Business, Online Business, Personal Success, Small Business
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I agree with you. You can just use me as an example.
I currently have two blogs, the first one is one that’s sort of perfect for me. It’s all about Internet marketing, and I have opinions about everything related to this topic. This blog is successful, and it’s really easy to find new things to write about, and I really enjoy it.
My second blog was started most because I found a niche that could bring me a lot of cash, and I am interested in the niche as well, but not as much as the Internet Marketing one. Now, I don’t find the time to write as much for this second blog, and I don’t find the ideas to write as many interesting and unique content as with the first one.
And this is because I did everything wrong when I created the second blog. Instead of sticking to what I am really good at, I did the opposite. I found something a niche with traffic and money opportunities.
I do get traffic to my second blog, and I am earning money from it, but it’s more like work and not as much fun. And to me, blogging should be all fun and interesting, only this way I’ll keep on blogging and keep on producing unique and very interesting content.
Great post by the way.
Am I right in assuming that having links back to your site in an eBook is viral marketing and does not help your page rank in the same way as other incoming links?
This all seems so simple when you read great articles like this but I am still struggling with how giving something away earns money unless it leads the people back to something you have to sell.
I recently started a blog to help my photography business and hope to sell my services on the back of it. By giving information away that will be helpful and of interest to build a relationship some people will come back an purchase my products & services – assume that’s the theory.
But what about bloggers that don’t have their own service or product to ultimately sell?
Are relying on banner advertising only or am I missing something?